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Go here for full text and images: Might reduced print ads from major beauty brands bring more brand variety to magazine content?
I was at the hairdresser during the week, which is where I get my fill of women’s magazines. I spend a lot of time online, and immersed in the world of beauty, but there is something still very calming and comforting about turning the pages of a glossy. While I don’t get my information about beauty products from magazines anymore, it’s still nice to see something you recognise in there.
But I also noticed something else quite glaring.
Like the pressure on women, magazines are getting thinner and thinner. This is a far cry from the days of yore, when magazines used to weigh a ton and a half, and resemble the telephone directory. Kids, you do know what a telephone directory looks like right? LOL
That’s when it struck me – where are all the ads?
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